Location: Cape Town, South Africa
Reports to: Head of Marketing
1-grid is a leading web hosting company with a well-established customer base that is passionate about delivering top-quality hosting solutions to SMEs in South Africa. We're on a mission to grow businesses online with simple and reliable products, and we're looking for a Digital Campaign Manager to join our marketing team and help us bring our vision to life.
What to expect
As a Digital Campaign Manager at 1-grid, you will be responsible for planning, executing, and optimising digital marketing campaigns to increase brand visibility, acquire new customers, and drive revenue growth. You will play a pivotal role in shaping our online presence and creating compelling campaigns that resonate with our target audience.
- Develop and execute end-to-end digital marketing campaigns across various channels, including PPC, social media, email marketing, and content marketing.
- Collaborate with cross-functional teams to define campaign objectives, target audience, and key performance indicators (KPIs).
- Create and manage comprehensive campaign strategies, timelines, and budgets to meet business goals.
- Craft compelling and engaging ad copy, creatives, and content to attract and retain customers.
- Monitor campaign performance and analyse data to make data-driven decisions and recommendations for optimisation.
- A/B test landing pages, emails, and ads to improve conversion rates and customer engagement.
- Stay updated on industry trends, competitor activities, and emerging platforms to ensure our campaigns remain innovative and effective.
- Provide regular reports and insights on campaign performance to the marketing team and management.
- Continuously refine and improve campaign strategies to maximise ROI.
Our ideal candidate has
- Bachelor's degree in Marketing, Business, or a related field.
- 3 - 5 years of proven experience in digital marketing, with a focus on content marketing and campaign management.
- Proficiency in using digital marketing tools and platforms, such as Google Ads, Meta Ads, LinkedIn Ads, email marketing platforms, and analytics tools.
- Strong analytical skills to interpret data and make data-driven decisions.
- Creative thinking and the ability to generate innovative campaign ideas.
- Strong project management skills, including the ability to manage multiple campaigns simultaneously.
- Familiarity with the web hosting industry is a plus.
- Medical aid
- Retirement annuity plans
- Learning and development
- Quarterly team outing
- Flexibility in working hours between 07h00 and 10h00, Monday to Friday
How to Apply
If you are a results-oriented digital marketing professional with a passion for creating successful marketing campaigns and an interest in the web hosting industry, we'd love to hear from you.
Join 1-grid and help shape the narrative of our industry by developing our online presence and creating compelling campaigns that resonate with our target audience.
This appointment will be made in accordance with the Company's Employment Equity Plan and preference will be given to people from Designated Groups and people with a disability, provided such job applicants meet the inherent criteria of the vacancy. Please note only shortlisted candidates will be contacted.
In with the POPIA the usage of your personal data and sensitive personal data will be used for the following purposes, communicate with you regarding positions you have applied for, assess your skills, qualifications and suitability as well as obtain references and background checks when necessary.